Tuesday, October 7, 2025, at 4 PM BST or 11 AM EDT
When BMC set out to modernize its business systems, the challenge wasn’t just moving from a 20-year-old homegrown ERP billing system; it was enabling a fundamental business model shift from perpetual licenses to SaaS subscriptions, while adding the agility to respond to new go-to-market strategies and complex global billing requirements.
In this fireside chat, ERP Today brings together Ron Clegg, VP of Business Systems at BMC, Dave Crowell, Partner at PwC, and Rob Newnes-Smith, Zuora Advisor and former CTO for Digital & Employee Tech at Thomson Reuters, to unpack how BMC reimagined its quote-to-revenue process. Together, they’ll explore:
- Sequencing monetization transformation ahead of ERP change to accelerate agility and time-to-market.
- Delivering a “heart-lung transplant” program from CPQ through revenue, consolidating 48+ systems into a unified platform.
- The role of strong process design, change management, and the right partner in ensuring success.
- How these choices reflect a growing market shift toward hybrid revenue models, global billing, and integrated professional services.
Whether you’re a CIO, CFO, or a Transformation Leader, you’ll leave with lessons on deciding core vs. non-core systems, managing large-scale change, and building the agility to support hybrid revenue models, without waiting for a multi-year ERP rollout.
Speakers:
Rob Newnes Smith, Zuora Advisor and former CTO for Digital & Employee Tech at Thomson Reuters.
Rob Newnes-Smith is a global business and technology advisor with over 25 years of experience leading digital and organisational transformations at scale. As former CTO for Digital & Employees at Thomson Reuters, he led major initiatives spanning SAP, Salesforce, Adobe, Workday, Conga, Zuora and O365, including the separation of the Thomson Reuters and Refinitiv technology estates and the global shift to remote work for 30,000 employees during Covid. Today, he advises boards, C-Suites, and technology leaders on transformation strategy, risk management, and building commercially successful partnerships with leading tech firms.
Ron Clegg, VP of Business Systems, BMC
Ron Clegg is Vice President for BMC’s Revenue Office. BMC Software is a global provider of enterprise software
headquartered in Houston, Texas. As a member of the BMC Operations Executive Team, Ron is responsible for Support Renewals, Deal Desk, Global Best Practices, and Order Services. His focus is on growth and innovation, driving revenue impacting strategies across Americas, EMEA and Asia Pacific.
He drives innovations in BMC internal solutions and processes as we drive to becoming an Autonomous Digital Enterprise. He’s built an executive career representing the ‘voice of the customer’ in multinational technology corporations. Ron regularly meets with executives across all industry sectors who are focused on customer experience, and the social, mobile, analytics, cloud paradigm.
Ron has worked with boards of multiple non-profit organizations and served on boards for The Woodlands Christian Academy in The Woodlands, Texas and Faith Christian School in Grapevine, Texas. In these capacities, he has focused on strategic planning, board/head of school relations and building strategies to fund the strategic vision of these schools.
David Crowell, Partner, Technology & Transformation | Lead-to-Revenue
David Crowell brings over 20 years of experience leading business transformation, process design, and improvement initiatives. With deep expertise in current-state process and capability assessments, future-state design methodologies, requirements management, and industry best practices across a wide range of industries and functional areas, he has consistently guided organizations toward sustainable growth and operational excellence.
In addition, David has extensive experience in target operating model design and business case development and assessment. Their background includes successful system integration deployments across Oracle, IBM, Salesforce, and Apttus platforms, leveraging both tools and methodologies to drive measurable results.
David holds a Master of Business Administration (MBA) from the University of Southern California and a Bachelor of Science in Business Administration from Chapman University. A certified Project Management Professional (PMP) and Certified ScrumMaster (CSM), [Name] combines strategic insight with hands-on leadership to deliver complex transformations that create lasting impact.
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