CRM and Customer Experience

Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) collaboratively shape a holistic customer experience. ERP integration with CRM can create a unified platform for managing business processes and customer interactions. This integration ensures a cohesive flow of information across departments, streamlining operations and enhancing customer service. CRM focuses on customer interactions, tracking engagement, and tailoring experiences, while ERP manages internal processes, inventory, and resource allocation. The synergy between ERP and CRM optimizes data-driven decision-making, resulting in a more responsive and customer-centric organization. By aligning these systems, businesses cultivate a comprehensive approach to customer experience, fostering customer loyalty and satisfaction through efficient processes and personalized interactions.

Marc Benioff, CEO | Salesforce FY23
CRM and Customer Experience
SharkNinja Powers Up Global Customer Service with Salesforce Agentforce
Salesforce has partnered with SharkNinja to implement Agentforce and Commerce Cloud, aiming to enhance personalized customer service through autonomous AI agents while facilitating global growth and improving customer engagement across various markets.
Microsoft Q2 earnings migration SSE
CRM and Customer Experience
HCLTech and Microsoft Expand Strategic Partnership to Transform Contact Centers with Gen AI and Cloud
HCLTech is expanding its partnership with Microsoft to enhance customer service through generative AI and cloud-based contact center solutions, becoming the exclusive professional services partner for Nuance’s Enterprise Professional Services while integrating Microsoft Dynamics 365 Contact Center to drive operational efficiency and improved customer experiences.
image of people shopping in Tokyo, Japan | loyalty management solution
CRM and Customer Experience
SAP launches loyalty management solution to strengthen retailer-customer relationships
Announced at Retail’s Big Show, the flagship industry event hosted by the National Retail Federation, SAP announced a new loyalty management solution aimed at retailers and consumer packaged goods companies, which is due to be released H2 of 2025. This...
image of new Salesforce AI innovations
CRM and Customer Experience
AI-driven shopping experience: Salesforce unveils AI innovations
Salesforce has launched two AI innovations, Agentforce for Retail and Retail Cloud with Modern POS, designed to enhance retailer efficiency, automate tasks, and provide a personalized shopping experience by unifying online and offline data while leveraging AI-driven tools.
Workday
CRM and Customer Experience
Workday and Compa team up to transform HR capabilities
Workday has announced a partnership with Compa, a provider of software-delivered market data, to bring Compa’s real-time market intelligence directly into Workday, helping companies make more informed pay decisions to attract and retain talent. Compa’s market intelligence will replace yearly...
Hand holding virtual cloud computing with world and technology : EF Education First
Analytics and AI
Oracle Fusion Cloud updates to boost service teams’ productivity
Oracle has enhanced its Fusion Cloud Service and Field Service with AI-driven features to boost service teams' efficiency, automate the customer service lifecycle, and improve issue resolution through tools like automated service agents, call and chat summarization, and advanced knowledge search for field technicians.
CRM and Customer Experience
Customer Experience & CRM
An Outline of Our Main Customer Experience Solutions NTT DATA Business Solutions supports you and your company with the latest customer experience solutions. We help you to understand your customers, engage with them and align your business processes along the...
Image of a large body of water with a splash in the centre | Accelalpha Oracle
CRM and Customer Experience
Stirring up water treatment sales with Oracle CPQ
A global water and waste treatment provider faced significant challenges with its software maintenance for a complex legacy sales stack. With financial pressure building, it turned to Oracle and Accelalpha.
graphic of a man using a computer on a blue background | The value in staying on Oracle EBS
CRM and Customer Experience
The value in staying on Oracle EBS
Despite the growing trend towards cloud solutions, many organizations continue to rely on-premises Oracle E-Business Suite for its control, cost-effectiveness, and reliability, supported by insightsoftware's innovations aimed at enhancing user experience and reducing downtime.
image of a hotel sign at night | ComOps
CRM and Customer Experience
Infor’s hospitality offering gains CX boost with ComOps
Infor, a business cloud software provider for industry specific markets, like hospitality, has recently entered into a collaboration with ComOps, a customer experience and professional service solutions provider.
CRM and Customer Experience
The untapped potential of digital twins in customer experience
DTOs hold great potential for improving how organizations effectively optimize value chains and end-to-end processes – which has proved challenging up to now.
group of white-colored AI robots answering questions on a laptop | Salesforce AI chatbot release
CRM and Customer Experience
Say goodbye to tedious tasks: Salesforce joins the AI chatbot arms race
Since the GenAI chatbot boom last year, the AI arms race is not slowing down, with CRM-giant Salesforce releasing a GenAI chatbot software of its own, Einstein Service Agent. 
image of user experience
CRM and Customer Experience
New Exact interface boosts that all-important user experience
With ERP and cloud solutions, users know that the ease of experience is the difference between continuously using that solution or looking elsewhere.
a blurred image of a target with a darts sticking out in the middle | Shaping customer trust through the powerful pairing of inventory control
CRM and Customer Experience
Shaping customer trust through the powerful pairing of inventory control
Customer expectations are a moving target that companies must continuously track and anticipate as speed of product delivery is on a pedestal
Application Development and Integration
NewRocket
Our extensive business and industry experience combined with our deep ServiceNow technical expertise allows us to better serve our clients. We Go Beyond Workflows™ to help our clients transform their enterprise into a place where employees flourish, customers thrive and people matter.
Image of Currys shop / Currys selects Accenture and Microsoft to deliver its core technology infrastructure
CRM and Customer Experience
Currys selects Accenture and Microsoft to deliver technology infrastructure
Currys partners with Accenture and Microsoft to modernize technology, leverage AI for operations and accelerate net-zero emissions by 2040.
a photograph of a top of Salesforce office building in San Fransisco from a sky view during foggy and cloudy weather
CRM and Customer Experience
Salesforce partners with IQVIA and LeadingMile to streamline customer experience
Salesforce has shared two updates on its most recent partnerships: an alliance with IQVIA and a collaboration with LeadingMile Consulting. Each partnership will aim to accelerate the development of life sciences cloud and revolutionize automated testing for Salesforce users.
orange and white concrete building under blue sky during day time; cloud integration concept
CRM and Customer Experience
Salesforce and AWS join forces to leverage cloud integration for customers
Salesforce has announced the expansion of its partnership with AWS, making select Salesforce products now available for purchase via the AWS Marketplace in the UK.
Analytics and AI
SplashBI
SplashBI helps organizations make the very best business decisions by providing instant access to data from disparate systems in the form of reports, visualizations, & trends.
buildings and skyscrapers in Hong Kong Miramar
CRM and Customer Experience
Hong Kong conglomerate Miramar Group transforms CX with SAP Emarsys
Miramar Group has announced it is leveraging SAP Emarsys to advance its customer experience by harmonizing customer data from business units.
Celebration sparks: Onapsis webinar
CRM and Customer Experience
A Year in Review with Onapsis Research Labs: Insights to Inform your 2024 ERP Security Strategy
The A Year in Review with Onapsis Research Labs webinar is for SAP users to gain insights from industry experts for 2023 trends.
image of Singapore | Accenture and Jixie
CRM and Customer Experience
Accenture to acquire Singapore-based marketing company, Jixie
Accenture has agreed to acquire media and marketing technology company, Jixie, to help clients in Indonesia deliver more personalized experiences to enhance customer engagement for business growth.
McDonald's meal | Accenture and McDonald's expand partnership
CRM and Customer Experience
Accenture is making sure your Big Mac is extra fresh
By expanding their longstanding partnership, Accenture will aid McDonald's to move forward with its innovation, and improve the quality of its customer and employee care.
A laptop open, resting on a couch, showing important-looking charts on the screen | SAM Inoapps
CRM and Customer Experience
Inoapps becomes the first of Oracle’s partners to gain new SAM program accreditation
Inoapps announced that it is Oracle’s first global partner to be accredited for the new software asset management (SAM) program. Inoapps is accredited in Western Europe, with North America and APAC to follow by January 2024. 
image of abstract social media/business/CX | Navixus
CRM and Customer Experience
Tech Mahindra launches Navixus to transform businesses
Tech Mahindra has announced the launch of its new business unit, Navixus, within the company’s Business Process Services (BPS).
image of Sanjit Biswas, CEO and co-founder of Samsara | Samsara Q3
CRM and Customer Experience
Samsara surpasses $1bn in ARR with strong Q3 24 results
Samsara has reported its financial results for Q3 for fiscal year 2024, ending October 28, 2023. The company reported revenue growth of 40 percent year-on-year (YoY) rising to $237.5m compared to Q3 FY23 of $169.8m.
Marc Benioff | Salesforce Q3
CRM and Customer Experience
Salesforce releases Q3 results in “huge year of transformation”
Salesforce has announced its results for its third quarter fiscal 2024, ending October 31, 2023.
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