AI value measurement

When AI Spend Outpaces Value: A Reality Check for SMBs

As small and midsize businesses increasingly integrate AI into operations, they are facing a shift towards viewing AI as a recurring operational expense rather than a simple software enhancement, prompting the need for clear governance and targeted use cases to ensure measurable value while controlling costs.

Empty enterprise office environment with desks and workstations, representing business operations, workflows, and organizational structure tied to unrealized AI value.

Analytics and AI

Companies Are Acting on AI Value They Haven’t Realized Yet

Most organizations say AI delivers value, but few can measure it consistently. New research shows that measurement maturity and operating models determine whether AI produces repeatable enterprise ROI.