Epicor expands automotive aftermarket reach with Solenium acquisition

Infor automotive

Key Takeaways

Epicor has acquired Solenium Group and Visual SKUs to enhance its Product Information Management (PIM) and Digital Asset Management (DAM) solutions for the automotive aftermarket.

The acquisition aims to strengthen Epicor's position as a leading catalog content provider in North America, helping the automotive aftermarket streamline parts content and automate digital asset management.

By leveraging data from parts suppliers and converting it into industry-standard formats, Epicor will aid manufacturers, distributors, and retailers in quickly bringing compliant products to market.

Epicor has acquired Solenium Group and its sister company, Visual SKUs which provide Product Information Management (PIM) and Digital Asset Management (DAM) solutions for the automotive aftermarket. Both companies are Epicor’s partners.

With this acquisition, the Austin, Texas-based enterprise software provider has strengthened its automotive aftermarket portfolio and its role as an industry standard catalog content provider in North America.

Steve Murphy, chief executive officer of Epicor stated that the deal was part of the company’s strategy of providing digital foundation for the growth of the global “make, move, and sell” economy.

Under the deal, which was for an undisclosed amount, Epcior will offer customers a PIM and DAM suite that is customized for the automotive aftermarket. According to Epicor, it will help suppliers and retailers in this sector to get faster compliant parts content and automate their digital asset management lifecycle.

“The acquisition of Solenium and Visual SKUs strengthens Epicor’s leadership in the automotive aftermarket helping manufacturers, distributors, dealers, and retailers expand revenue opportunities by getting the right parts, to the right place, at the right time,” Murphy said.

Moreover, by sourcing data directly from parts suppliers and converting it into an Aftermarket Catalog Exchange Standard (ACES) and Product Information Exchange Standard (PIES) format, Epicor can streamline the process and accelerate the integration of compliant vehicle application and product data into the company’s next-generation Epicor Catalog.

These features will help the automotive aftermarket industry, which is fueled by the increasing need for replacement parts and accessories as vehicle components become more complex. They will also assist parts manufacturers, distributors and retailers to get products to market quickly and grow both, their new and existing product lines.