EY has partnered with Snowflake and Canva to launch a new agentic sales orchestration platform designed to eliminate the inefficiency of fragmented AI tools. The EY.ai Agentic for Sales platform moves beyond simple assistants by integrating real-time data intelligence with automated content creation to streamline the entire sales lifecycle.
The platform leverages Snowflake’s data cloud and Canva’s design capabilities, as a new approach to sales automation that orchestrates AI agents across the entire sales lifecycle. It aims to reduce the growing fragmentation created by multiple AI tools, dashboards, and standalone copilots used by enterprise sales teams.
EY is also working with Canva on a separate project which aims to modernize content marketing operations.
While the EY.ai Agentic for Sales platform utilizes the strengths of all three companies, the EY-Canva alliance is a broader relationship focused on content and marketing workflows
From Disconnected AI Tools to a Coordinated Sales Engine
Duncan Avis, Principal at EY Studio+, said the biggest challenge facing enterprise sales is not a lack of AI capabilities but disconnected data, content, and operational systems that prevent organizations from scaling AI-driven sales execution.
By integrating Snowflake’s data intelligence with Canva’s creative automation and EY’s transformation frameworks, the platform is intended to enable a more coordinated model of enterprise sales operations.
What This Means: AI orchestration will matter more than individual AI tools. Enterprises are rapidly adopting AI copilots across CRM, analytics, and productivity systems. Combining data platforms such as Snowflake with creative automation tools like Canva shows how orchestrated ecosystems—not standalone tools—will determine whether AI delivers measurable business value.
Snowflake provides the AI Data Cloud layer, enabling real-time access to enterprise data and sales intelligence. Canva contributes AI-driven design tools that allow teams to automatically generate branded proposals, presentations, and customer-facing materials.
Mark Rupert, Americas general manager and vice president of sales at Canva, said, “Today more than ever, buyers need to visualize the solution. With Canva powering the creative layer of this solution, sellers can deliver on-brand, personalized experiences that resonate with customers without adding friction.”
EY integrates these capabilities with its industry knowledge, governance frameworks, and consulting methodologies.
Together, the system integrates end-to-end sales processes, including prospect identification, outreach personalization, pricing support, contract automation, and post-sale analytics, within a single environment.
AI agents handle repetitive administrative tasks and trigger actions based on real-time data signals.
Mike Gannon, chief revenue officer at Snowflake, said, “Sales leaders don’t need more dashboards; they need actionable intelligence that drives customer growth.” He added that combining Snowflake’s AI Data Cloud with EY’s strategic expertise and Canva’s creative capabilities helps transform data-driven insights into operational sales execution, allowing teams to focus on collaborating with customers and driving tangible business outcomes.
What This Means: Data platforms are becoming the backbone of enterprise AI. Snowflake’s role in this platform highlights how centralized data environments increasingly provide the context AI agents rely on. Without strong data governance and integration, agentic automation cannot scale across enterprise operations.
EY will serve as the initial deployment case, rolling out the platform internally beginning in March 2026 before expanding to client engagements. Initial availability is expected to focus on North America, with broader global expansion planned later.
Expanding Collaboration with Canva on Sales and Marketing Content
Alongside the platform launch, EY is also partnering with Canva. The EY-Canva project combines Canva’s AI-powered creative platform with EY’s enterprise AI capabilities and governance frameworks to help organizations streamline marketing and sales content workflows.
The collaboration is designed to help companies produce personalized, high-impact content faster while improving coordination across sales and marketing teams. EY said the platform will first be deployed internally before expanding to client engagements.





