Oracle NetSuite has announced a series of product updates and AI innovations designed to boost efficiency and capitalize on new opportunities for businesses in the United Arab Emirates (UAE).
By adding embedded AI capabilities, NetSuite Text Enhance can leverage generative AI to create and refine content while the Generative AI for SuiteScript API allows businesses to integrate AI into custom applications.
With AI-powered analytics, the NetSuite Analytics Warehouse can assist with accelerated data analysis and insightful decision-making, powered by custom machine learning models.
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The introduction of NetSuite Enterprise Performance Management, Electronic Invoicing and Field Service Management solutions also allows the company to cater to a wider range of business needs.
Nicky Tozer, senior vice president of EMEA at Oracle NetSuite, said that NetSuite is designed to be the foundation for customers’ operations, “with a platform that can evolve and expand to meet changing needs while connecting their entire business”.
“We continue to extend NetSuite’s capabilities to further strengthen that foundation for our customers in the UAE. As customers expand their businesses on NetSuite, new AI innovations and product functionality help them drive efficiency, improve productivity and identify and execute new opportunities,” she added.
These advancements are expected to empower businesses in the UAE to gain valuable insights, optimize financial operations and improve overall productivity.
eZhire leverages NetSuite to fuel expansion
NetSuite also recently announced that eZhire, a leading on-demand car rental service in the UAE, has adopted Oracle NetSuite to streamline its operations and accelerate growth.
eZhire, known for its innovative approach to car rentals with door-to-door delivery and minimal paperwork, has experienced rapid growth since its 2016 launch. To support its expansion across the Middle East, the company sought a robust business solution to improve financial management and gain deeper insights into its operations.
NetSuite’s integrated platform has enabled eZhire to automate financial processes, consolidate data across departments and generate real-time reports. This has empowered the company with valuable data for informed decision-making, accurate forecasting and improved cash flow management.
“NetSuite perfectly complements our mission to simplify car rentals,” said Hassan J. Saduzai, CEO and co-founder of eZhire. “The platform provides the visibility and agility we need to scale our operations and deliver exceptional customer experiences.”
By leveraging NetSuite’s capabilities, eZhire aims to further enhance its operations, optimize profitability and solidify its position as a dominant player in the regional car rental market.
“Our continuous growth demonstrates the success of eZhire’s approach to making car rentals more accessible, convenient and flexible for everyone,” said Saduzai. “NetSuite complements our mission perfectly. Our teams can now access data at a granular level, create real-time dashboards and instantly access insights to understand our cash flow, forecast accurately and assess our financial health.”
What it means for ERP Insiders
Growing opportunities for finance managers, CFOs and operations directors at UAE-based businesses: In a future where tedious data entry tasks are automated, financial forecasts are more accurate and customer service is significantly enhanced, innovations can free more time for essential decision-making. NetSuite’s latest AI-powered innovations, like Generative AI for SuiteScript and the AI-Powered Analytics Warehouse, promise to revolutionize these daily operations. They can assist with gaining deeper insights into business performance, streamlining financial processes and empowering teams to make faster, more informed decisions.
NetSuite shifting the agenda to prioritize impactful work: These AI-powered advancements within NetSuite are poised to impact the day-to-day roles of finance managers, CFOs and operations directors. AI-driven analytics will automate mundane tasks like data entry and report generation, freeing up valuable time for strategic decision-making, such as identifying new revenue streams, optimizing resource allocation and mitigating risks. Furthermore, the integration of AI into custom applications can empower leaders with predictive insights, enabling them to anticipate market shifts, proactively address potential challenges and ultimately drive more informed and impactful business decisions.
Choosing the best-suited ERP system: When evaluating ERP providers, prioritize vendors with a strong track record of innovation, a robust and scalable cloud platform and a commitment to customer success. Look for solutions that offer a high degree of customization and integration capabilities, allowing tailoring of the system to specific business needs. Evaluate the vendor’s AI capabilities, including the availability of pre-built AI models and the ability to integrate own custom AI models. Consider the vendor’s support services, including training, implementation and ongoing maintenance. Finally, assess the vendor’s long-term vision and roadmap, ensuring they are investing in technologies that will continue to deliver value in the evolving business landscape.
