Odoo has introduced the official Shopee Connector to its users across Asia. This integration with Shopee, Southeast Asia’s largest e-commerce platform, can allow businesses to synchronize and manage Shopee orders directly through Odoo, streamlining e-commerce operations for its 6 million users in the APAC region.
Shopee holds 48 percent of the e-commerce market share in Southeast Asia, making the integration a significant opportunity for businesses. Odoo’s centralized platform lets Shopee sellers manage multiple stores across various regions from one interface, reducing the complexities of handling data from multiple platforms.
The Shopee Connector ensures real-time inventory synchronization by capturing Shopee orders instantly and updating inventory status at regular intervals. The feature aims to improve efficiency in both sales and inventory management, enabling businesses to maintain accurate and up-to-date order statuses across systems.
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Retailers are expected to streamline order-to-delivery management with features like one-click access to Shopee shipping labels and tracking numbers. The integration also supports the FBM (Fulfillment by Merchant) delivery method, allowing businesses to handle shipments from Shopee alongside orders from other sales channels.
With advanced reporting tools, the Shopee Connector empowers retailers to analyze sales performance, optimize inventory and pricing strategies, and make informed marketing decisions.
Matts Fievez, director of Odoo APAC, emphasized the company’s commitment to supporting business growth in the region:
“At Odoo, our mission remains to provide truly user-friendly and affordable tools to help our customers scale their businesses.
I am sure this will greatly advance our customers in Asia to expand their scope and lead in retail and their respective industries.”
As Odoo kicks off the new year, the company is preparing webinars, events and business shows to showcase its latest technologies.
What it means for ERP insiders
Revolutionizing daily operations for Shopee sellers: For Shopee sellers, inventory managers and e-commerce strategists, Odoo’s new Shopee Connector promises to transform the way of work. By enabling seamless synchronization of Shopee orders and inventory through Odoo’s ERP platform, this integration can eliminate the headache of manual data entry and fragmented workflows. Imagine spending less time toggling between systems and more time optimizing your operations with real-time insights into sales and inventory. Whether for small business owners expanding into new markets or inventory managers striving for operational efficiency, this tool promises to simplify day-to-day tasks while supporting scalability in the competitive APAC e-commerce market.
Riding the wave of e-commerce growth in Southeast Asia: The launch of the Shopee Connector aligns with the booming e-commerce market in Southeast Asia, a region where online retail is projected to reach $234bn by 2025, according to Google’s e-Conomy SEA report. With Shopee commanding nearly half of the e-commerce market share in the region, this integration offers businesses an advantage. Odoo’s move positions it against other ERP providers like SAP and Oracle NetSuite, which also offer omnichannel commerce solutions but often come with higher price points.
Key evaluation criteria for ERP solutions in e-commerce: When selecting an ERP solution for e-commerce integration, businesses should prioritize usability, scalability and cost-effectiveness. A user-friendly interface, like Odoo’s, ensures that non-technical staff can quickly adapt to the platform. Scalability is essential as businesses expand across multiple regions and platforms, making seamless integrations a critical feature. Cost-effectiveness remains a major consideration, especially for SMEs operating in price-sensitive markets. Additionally, robust reporting and data analytics capabilities can offer invaluable insights for strategic decision-making. In a crowded ERP landscape, solutions like Odoo’s Shopee Connector stand out by addressing these priorities while empowering businesses to thrive in an increasingly digital marketplace.
