Salesforce unveils new Agentforce solutions at Dreamforce

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Key Takeaways

Salesforce launched new Agentforce solutions at Dreamforce 2024, featuring AI-driven tools that allow customers to create and prototype AI agents using a low-code interface and an AI-powered Slack app.

The new Agentforce includes an Agent Builder interface for low-code customizations, enabling users to define tasks, create action libraries, and use a prompt builder for improved integration with Salesforce CRM and Data Cloud records.

Salesforce announced partnerships with Google Cloud and IBM to enhance Agentforce capabilities, allowing for the deployment of autonomous agents across Salesforce Customer 360 and Google Workspace, and providing advanced support for sales and services in regulated industries.

Salesforce has introduced new Agentforce solutions at its Dreamforce event in San Francisco, which began on September 17 and will run through September 19, 2024.

The Agentforce Launch zone at the event enables Dreamforce attendees to witness the use of artificial intelligence (AI) in the Agentforce tool first-hand. The zone also allows attendees to build their first AI agents and get customized guidance from Salesforce experts to develop their first Agent prototype using an AI-powered Slack app that interfaces with a large language model (LLM).

This zone showcases Salesforce’s new Agent Builder interface within Agentforce. The interface uses existing tools like Flows, prompt templates, Apex, and APIs for low-code agent configurations. Users of this interface can also create jobs for agents by defining topics, giving specific instructions within them, and creating a library of actions.

The update also includes a low-code model builder and control pane to help users register, test, and activate AI models and LLMs of their choosing across the Salesforce platform. The prompt builder within this interface allows users to customize prompt templates with their own customer relationship management (CRM) or Data Cloud records for better results.

Marc Benioff, Chair, Chief Executive Officer, and Co-founder of Salesforce, unveiled the new product and said the company wanted to empower one billion agents with Agentforce by the end of 2025. “This is what AI is meant to be,” he said.

Benioff added, “Agentforce represents the third wave of AI—advancing beyond copilots to a new era of highly accurate, low-hallucination intelligent agents that actively drive customer success.”

Unlike copilots and chatbots, which struggle with complex or multi-step tasks due to their reliance on human requests, the AI in Agentforce operates autonomously. It retrieves the right data on demand, builds action plans for any task, and executes them without needing human intervention.

Salesforce partners for Agentforce

At the Dreamforce event, Salesforce also announced its partnership with Google Cloud to create Agentforce agents to help secure collaborations across Salesforce Customer 360 and Google Workspace apps. This partnership will allow customers that use Salesforce and Google Workspace to deploy autonomous agents that can work seamlessly across both platforms. The interactions will be generally available later this year.

The company has formed a similar partnership with IBM to deliver advanced agents that support sales and services processes that can be deployed 24/7 by consumers, including those in highly regulated industries. This collaboration will help customers get access to their mainframe and Db2 data within Data Cloud to customize Agentforce agents by combining the latter with IBM’s wastonx.