CRM and Customer Experience

Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) collaboratively shape a holistic customer experience. ERP integration with CRM can create a unified platform for managing business processes and customer interactions. This integration ensures a cohesive flow of information across departments, streamlining operations and enhancing customer service. CRM focuses on customer interactions, tracking engagement, and tailoring experiences, while ERP manages internal processes, inventory, and resource allocation. The synergy between ERP and CRM optimizes data-driven decision-making, resulting in a more responsive and customer-centric organization. By aligning these systems, businesses cultivate a comprehensive approach to customer experience, fostering customer loyalty and satisfaction through efficient processes and personalized interactions.

Microsoft Q2 earnings migration SSE
HCLTech and Microsoft Expand Strategic Partnership to Transform Contact Centers with Gen AI and Cloud
HCLTech is expanding its partnership with Microsoft to enhance customer service through generative AI and cloud-based contact center solutions, becoming the exclusive professional services partner for Nuanceā€™s Enterprise Professional Services while integrating Microsoft Dynamics 365 Contact Center to drive operational efficiency and improved customer experiences.
image of person gazing at the starry night sky | Microsoft Dynamics 365 Sales
EY transforms global sales operation with Microsoft Dynamics 365 Sales
The EY organization has announced the launch of Microsoft Dynamics 365 Sales for EY teams across the globe, to establish more unified, customer-centric sales operations.
Image of Currys shop / Currys selects Accenture and Microsoft to deliver its core technology infrastructure
Currys selects Accenture and Microsoft to deliver technology infrastructure
Currys partners with Accenture and Microsoft to modernize technology, leverage AI for operations and accelerate net-zero emissions by 2040.