Core business system AI is quite different to consumer AI. It’s not about just being creative or planning the best week-end away, it’s how company’s best deploy and manage their resources. It’s about corporate reputation and the lifeblood of the organisation. With the business landscape evolving at an extremely fast pace, customers are faced with many challenges that demand increasingly innovative solutions. Being future-ready and resilient against unforeseen obstacles, such as increased cyber threats, skills shortages or meeting supply chain sustainability targets, are becoming the everyday norm.

AI technology is here to stay and already equipping customers with predictive analytics and scenario planning to enable them to anticipate and quickly navigate these and other potential challenges with precision.

Businesses are constantly striving to improve the customer experience. Salespeople are under pressure to answer customer questions faster, better and more accurately, without the need for the ubiquitous ‘I’ll get back to you’ statements. Resolving problems on first contact leaves customers feeling satisfied. But as younger generations come through the workforce, they are demanding more personal interactions with product experts and seeking active information from different sources when it comes to the buying process. Companies need to address these preferences as the 25-40 year olds move into decision-making roles. We need to pave the way for the next generation of the workforce, who will expect to leverage GenAI in ways we cannot yet imagine.

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