QAD appoints Sanjay Brahmawar as CEO

QAD appoints Sanjay Brahmawar as CEO

Key Takeaways

Sanjay Brahmawar will succeed Anton Chilton as CEO of QAD effective March 17, 2025, bringing a strong background in transformation and customer-centric leadership from his previous role at Software AG.

QAD is enhancing its focus on integrated solutions and advanced technologies, including AI, to improve product offerings and streamline processes, evidenced by significant operational improvements for its customers.

Brahmawar's appointment signals a commitment to continuous improvement and innovation at QAD, aiming to evolve solutions that address the evolving needs of manufacturers and supply chains.

Sanjay Brahmawar will head QAD as its new CEO effective March 17, succeeding Anton Chilton, who is stepping down from this role after 20 years with the company.

Brahmawar joins QAD from Software AG where he successfully led the company through a significant transformation as its CEO. In his new role, Brahmawar will be responsible for driving QAD’s growth through product innovation and customer success.

“Sanjay joins QAD at a pivotal time in its journey,” said Charles Goodman, Chairman of the QAD Board of Directors and Thoma Bravo Operating Partner. “His expertise in innovation and his strong sense of customer needs make him the perfect choice to lead us forward.”

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The company indicated in a March 10 statement that Chilton, who oversaw significant enhancements to QAD’s capabilities through strategic acquisitions like Redzone Connected Workforce and LiveJourney Process Intelligence, will remain available until May 2025 to ensure a smooth transition.

Brahmawar’s tenure at Software AG was marked by a clear vision, meticulous execution, and a focus on customer-centricity. He enhanced the company’s product leadership, built a robust go-to-market strategy, and strengthened its offerings through strategic mergers and acquisitions. Prior to Software AG, Brahmawar held key leadership positions at IBM, including managing global revenue for Watson IoT, PwC, FedEx, DSM, and Honda.

“I’m incredibly excited to lead QAD into this next phase of growth and success,” Brahmawar stated. “I want our customers to know I value their trust and am 100% committed to their success. And I want our people to know that we’re going to work hard together to build a QAD that plays to win.”

What this means for ERP Insiders

QAD is strengthening its focus on integrated solutions. QAD’s strategy of combining solutions like QAD Redzone Connected Workforce with its core ERP platform is delivering tangible results. For example, the integration of QAD ERP with QAD Redzone saw the company’s customer Pharmacal reduce its paperwork by 80%, while another QAD user, Jel Sert experienced a nine-point increase in OEE within 90 days of implementing this solution.

Focus on advanced technologies and AI. QAD is actively incorporating advanced technologies, including AI, into its offerings. The introduction of tools like “Champion,” a generative AI assistant for product classification, signifies a commitment to automating and optimizing critical processes to help ERP users stay competitive. The company is also implementing AI to help with product classification, and with process anomaly detection.

The new appointment highlights QAD’s focus on evolving solutions. Brahmawar has a track record of driving transformation in his previous roles. This underscores QAD’s focus on continuous improvement and also means that the company will likely continue evolving its solutions to meet the changing needs of manufacturers and supply chains.