SAP brews up solution for Twinings Ovaltine

SAP has announced it has been selected by Twinings Ovaltine to lead its transformation programme as it looks at ways it can better engage with its customers, while ensuring supply-chain reliability and operational efficiency.

At the heart of the solution sits RISE with SAP on Microsoft Azure, supported by SAP Business Technology Platform and SAP Ariba solutions which will digitalise procurement operations, and support Twinings Ovaltine as it looks to modernise its core capabilities from finance to manufacturing to logistics.

Twinings Ovaltine turned to RISE with SAP for a quick deployment that delivered on speed to value. With SAP, the company can deliver automation and simplification of business processes in the cloud, enhanced (consumer-grade) user experience, real-time data and insights, and near real-time sales, inventory and process visibility.

Sandeep Seeripat, global chief information officer at Twinings Ovaltine, said: “When we started our transformation journey and reflected on what we wanted to do, it was never a technology conversation. It was a conversation about how we get closer to our customers, understand what they want and how to deliver on that. We need partners that are matching our business drive, and it’s clear SAP does that. While others can offer the technology, SAP really stood out with its understanding of our business objectives and how it can simultaneously deliver an experience to our customers that goes beyond expectation, whilst setting the platform for our growth agenda.”

Michiel Verhoeven, UK & Ireland managing director of SAP, added: “The move to RISE with SAP is a simplification of an engagement Twinings Ovaltine already has with us, as well as establishing a service level that meets the demands of the organisation while delivering an upgrade path that reduces complexity across the business. We’re excited to continue our partnership with Twinings Ovaltine, a company with a rich history of innovation, and one that is now ideally placed to meet the needs of its growing customer base as it continues its legacy of being one of the most recognisable beverage brands in the world.”